According to a new study by the Pew Research Center, more people are now consuming news thanks to the increasing popularity and use of mobile devices, and more people are sharing news thanks to social media,
although they still go to the original news source to get their news.
One of the new changes in news consumption has to do with more people using tablets to get their news (27 percent), as they have become more
popular in the last year, the Canadian QMI Agency pointed out in an article,
adding that “80 percent of tablet users still check the news on their laptops
and desktops.”
The 2012 State of the News Media report by the Pew Research
Center's Project for Excellence in Journalism states that this does not
necessarily mean that the news industry is profiting, as the technology
companies are the ones taking in most of the profits. Microsoft, Google, Facebook, AOL and Yahoo! generated 68 percent of digital ad revenue in 2011, an
Associated Press article explained.
The study also showed that although people do share news on
social media outlets, the change in news consumption is not as dramatic as some
may think. Social media outlets, such as Facebook and Twitter, “are used as supplements to news sources, not as replacements,” the technology news site
ZDNet explained. “Even so, social media are an increasingly important driver of
news, according to traffic data,” ZDNet added.
The fact that more people seem to be consuming news,
regardless of which method they use to get them, is good news for journalists. Yes,
there is a shortage of jobs in the newspaper industry, as a recent report
showed. But, people’s want and interest for news consumption still exists, and
it is the journalists who can provide quality journalism to the public; it just
might have to be through different mediums.
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